Press Releases

22
March 2005

Telenor opens its mobile services in Lahore, Faisalabad and Hyderabad

ISLAMABAD, March 22, 2005: Telenor Pakistan is officially opening its GSM mobile network for commercial service in Lahore, Faisalabad and Hyderabad. On March 15, the official opening was held in Islamabad with the President of Pakistan General Pervez Musharraf as the guest of honor and a Telenor delegation headed by CEO Jon Fredrik Baksaas.

This is less than one year after receiving the GSM mobile license and much faster than the normal time needed to set up a new network. Telenor is offering all the cellular services available in the market and, in addition, intends to introduce new features out of its international mobile experiences.

On April 14, 2004, Telenor received a GSM licenses for the price of US$ 291 million. By the new licenses, Pakistan will have 6 competing mobile operators in a country with the population crossing 150 million and a mobile penetration of 5%.

By launching in six cities, the Telenor network will cover a population of approximately 32 million people including the main cities of Islamabad, Rawalpindi, Karachi, Lahore, Faisalabad and Hyderabad. Further cities will be added according to the continuous roll out plan. The license conditions demand 70% coverage of the population by year 4.

Sales and Distribution will develop in accordance with the launch campaign. With the launch, Telenor is presenting itself to the customers by 8 customer service centers 34 franchises, and several thousand retail outlets.

The construction of the network is a joint effort between Siemens and Nokia.

Telenor Pakistan is the newcomer among the 12 Telenor mobile companies worldwide with a total subscriber base of 52.7 m worldwide. The company is 100% owned by Telenor and completes our operations in Asia together with Thailand, Malaysia and Bangladesh.