Press Releases

January 1970

Telenor now the 2nd largest Cellular Operator in Pakistan

Islamabad, 17 June 2008: Telenor Pakistan has climbed up the ranking of the Pakistani telecom sector according to latest figures released by the Pakistan Telecomunication Authority (PTA). Telenor Pakistan now ranks 2nd largest cellular operators, with a subscriber base of 17.84 million, ahead of Ufone at 17.80 million.

Telenor Pakistan has a proven track record of successful growth in the mobile business in Pakistan. In January, Telenor Pakistan announced that its mobile subscriptions had passed the 15 million subscribers mark. Over the last 6 months, Telenor Pakistans additions have been 3.24 million against the industry average of 1.63 million, giving Telenor Pakistan a market share of 33 percent the highest in the mobile sector in Pakistan..

Moving up to second place in Pakistans mobile industry is a landmark achievement for Telenor Pakistan which is at present the single largest direct European investment in the country, and very well-positioned for further growth. Telenor Pakistan is a vital part of the Telenor Groups Asian strategy. Telenor Pakistan is proud to have contributed to the successful growth and development of telecommunication in Pakistan and the development of a successful company,? said CEO, Telenor Pakistan, Tore Johnsen.

In 2007, increased competition from international operators continued driving growth, coverage and service development and bringing down end user prices in Pakistan. In order to ensure sustainable growth and remain competitive, local mobile operators are dependent on strong business models and technological expertise. The call rates in Pakistan are currently among the lowest in the world. Pakistan is one of the top ten fastest growing mobile markets in the Asia Pacific region and the latest figures show that the number of cellular subscribers in Pakistan has reached the 86.6 million mark with a cellular mobile density of 53.9.

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