Mobile Agriculture

Digital audio platform serving customers with customized and localized information. It is envisioned as a technology driven intervention framework which spans along the agriculture value chain aiming to empower rural communities.

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Telenor’s Mobile Agriculture is a Digital audio platform serving a range of audience segments with customized and localized information. It is envisioned as a technology driven intervention framework which spans along the agriculture value chain aiming to empower rural communities..

 

Khushaal Zamindar:

Khushaal Zamindar (7272) is a free of cost IVR, robo-call and SMS based service which provides weather forecasts and actionable agriculture advisory to farmers. It provides information on a range of cash crops, fruits and vegetables, fodders and livestock in three different languages. There are more than 6 million users on the service spread across Punjab, Sindh, Gilgit Baltistan and Chitral. The service also has weekly live shows with experts engaging with the users. Around 20% of the users engaged on the service are females.

 

Khushaal Angaan:

Khushaal Angan is a free IVR service where we are nurturing a community of female farmers to facilitate their success. The service is designed as a 24/7 go to place for guidance on how to increase their livestock productivity and improve their family’s health through nutrition, health and hygiene focused advisories. It also allows the community to engage with female experts for more interactive weekly live sessions.

How to access our services?

Khushaal Zamindar can be accessed from any mobile phone with Telenor connection by simply dialing 7272. Khushaal Angaan can be accessed with Telenor number by just dialing 7272-51.

 Do I need a subscription to access?

There is only one time free subscription for users with a Telenor connection to access content on both of these services.

 What are the charges?

The service is free of cost.

 

Khushaal Sehat:

Rural communities have limited access to good quality healthcare.  Identifying this gap in the market, Telenor’s mAgri Team has launched Khushaal Sehat a digital health helpline designed to reach people who are in far flung areas and to provide them with health and wellness related information.  

Doctors on this service are available from 9 am to 9 pm and to answer all health related queries. Anyone with a Telenor connection can simply dial 727233 and avail this service. This service was launched in December 2018. This service has a 6 rupees weekly charge.

 Click Here to view detailed Terms and Conditions of Khushaal Sehat

 

Khushaal Maweshi:

Livestock plays a crucial role in the lives of people in rural areas. Launching a first service of this kind Telenor’s mAgri team has launched Khushaal Maweshi where users can get access to a qualified veterinary doctor for all livestock related queries by simply dialing 727244. The veterinary doctors will be available every day except Sunday from 9:00 am to 5:00 pm. For the pilot run of the service the language of the service will be in Urdu and Punjabi with option of adding more languages in the near future.  This service is charged at Rs.30/month deducted as Rs.1/day.

Click Here to view detailed Terms and Conditions of Khushaal Maweshi

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